Caitlin Copple Masingill and Genevieve Dolan Interviewed by Candice Georgiadis

Caitlin Copple Masingill, founding partner at Full Swing Public Relations. Genevieve Dolan, founder and CEO of Vieve’s Leaves.

GREENWICH, CT, USA, May 5, 2022 /EINPresswire.com/ -- Candice Georgiadis, owner of the blog by her namesake, interviews individuals on the cutting edge of hotel, travel, lifestyle and other similar topics. She expands the marketing footprint of individuals and companies with a combination of branding and imaging across social media and conventional websites.

Catch Candice Georgiadis' expert panel discussion on TikTok in this recent Rolling Stone's article. Technology continues to expand the reach of marketing and Candice Georgiadis stays on top of it, so you can focus on your business. Contact her today to get a concrete marketing plan in place. Candice Georgiadis' contact info follow the two recent interview excerpts below:

-
Caitlin Copple Masingill, founding partner at Full Swing Public Relations
Can you help articulate a few things that can be done as individuals, as a society, or by the government, to help overcome those obstacles?

At a basic level, vote. If you’re in a position to run for office, do that too. If you can donate to female, BIPOC, and LGBTQ+ candidates, that’s huge.

Surround yourself with people who are different from you. If 90% of your LinkedIn network is white, you’ll have a hard time hiring people who aren’t also white. Invest in DEI training, even when it feels like you can’t afford it. Hire BIPOC people and pay them well. If you hire a BIPOC contractor, don’t negotiate on price.

If you’re a parent, consider the books you read to your children, and whose stories are represented. Do they have BIPOC teachers? Do you have BIPOC friends, doctors, CPAs, etc? Living again in my home state of Idaho, I’m acutely aware of the impact of white supremacy here, and try to model for my child how we can do our part in dismantling its legacy in our community.

And, every chance you get, take steps toward reclaiming your power and owning your story. Full Swing’s mission is to help people own their stories because we believe that the more business owners and marginalized leaders share their individual stories, the closer we’ll be to having a more authentic and representative global story. Though we deliver PR and marketing services to our clients, we focus first and foremost on helping the leaders shape their experiences into stories that will resonate with the audiences they want to share them with. [...]

The complete interview is available here

-
Genevieve Dolan, founder and CEO of Vieve’s Leaves
Can you share 3 things that most excite you about the Cannabis industry? Can you share 3 things that most concern you?

The three things that excite me:

Industry growth — specifically to mainstream consumers
Health and wellness innovations
Environmental benefits
The three things that concern me:

The potential oversaturation of the cannabis market
Lack of information and bias — specifically among the medical professional community
The number of synthetic versions of cannabis coming from overseas
Can you share your “5 Things I Wish Someone Told Me Before I Started Leading a Cannabis Business”? Please share a story or example for each.

You can’t sell CBD products on social media or Amazon, so we’ve created a strong e-commerce platform and are being aggressive with our PR and marketing strategy to drive brand awareness.
Doctors can be super skeptical; however, I’ve been able to talk with more who are giving me great perspective and insight on their knowledge around the industry. We are both teaching each other — which is exciting!
There’s a lot of ambiguity surrounding CBD, hemp and cannabis products. Some consumers are more hesitant than you’d think. We’ve gone to great lengths to research the benefits and potential side effects of our ingredients to ensure we provide honest information to educate our community.
Like not being able to sell on Amazon and social media, there are some platforms that continuously flag CBD-related content, so we are incredibly mindful with the content we create. We want our customers to know that we have their best interests in mind and try to be as transparent as possible.
They say you’re only as good as the people you surround yourself with. While I learned this in my event planning career, it resonates more when it’s your own business at stake. I go back to the importance of due diligence and plugging in the numbers to know what you’re up against.

What advice would you give to other CEOs or founders to help their employees to thrive?

As a founder, I always try to lead with empathy and strive to make our workplace an environment where everyone’s ideas are heard. I love learning from other people! While it’s rewarding when people agree with you, I also love when I’m challenged, and a new perspective is brought to light.

You are a person of great influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

I would love for there to be continued research and education around natural alternatives to pharmaceuticals, specifically as it relates to mental health and wellness.

The full interview is available here

Be sure to reach out to Candice Georgiadis to get your social media marketing on the right track. You can reach her at the below contact options.

About Candice Georgiadis
Candice Georgiadis is an active mother of three as well as a designer, founder, social media expert, and philanthropist. Candice Georgiadis is the founder and designer at CG & CO. She is also the Founder of the Social Media and Marketing Agency: Digital Agency. Candice Georgiadis is a Social Media influencer and contributing writer to ThriveGlobal, Authority Magazine, and several others. In addition to her busy work life, Candice is a volunteer and donor to St Jude’s Children’s hospital.

Contact and information on how to follow Candice Georgiadis' latest interviews:
Website: http://candicegeorgiadis.com/
Email: CG@candicegeorgiadis.com
LinkedIn: https://www.linkedin.com/in/candice-georgiadis-34375b51/
Twitter: https://twitter.com/candigeorgiadis @candigeorgiadis

Candice georgiadis
candicegeorgiadis.com
+1 203-958-1234
email us here
Visit us on social media:
Twitter
LinkedIn